Niche research on TikTok, Instagram and Threads
Entering a new market? See which posts its audience already likes, comments on and reposts, before you spend a budget guessing what they care about.
Try for freeHow it works
- 01
Describe the niche
Add the products, problems and themes a new market talks about as topics, in a project of its own.
- 02
See what takes off
RISIO.ME surfaces what is gaining traction in that niche, with likes, comments and reposts.
- 03
Write down what you learn
Read the posts the audience already engages with and turn them into a positioning and a first content plan.
Questions the posts answer
- 01
What the audience complains about
The problems they post about, in their own words.
- 02
What they already buy
The products they show off, review and compare.
- 03
Who they listen to
The accounts whose posts keep climbing in the niche.
- 04
What bores them
Themes that get posted a lot and barely get a reaction.
- 05
How they talk
The words and tone to use on your first product page.
What a new niche engages with*
Before launching a home coffee brand, a few weeks of rising posts show where the audience's attention already sits, and which themes barely get a reaction.
Frequently asked questions
Does RISIO.ME size the market or show demographics?
No. It shows what the niche is excited about right now, with likes, comments and reposts. Market size and audience demographics come from other research.
Can I research a market abroad?
Yes. RISIO.ME works in 18 languages, so a market abroad can be read in its own language.
Know your next market before you enter it
Try for free* Illustrative example: the chart shows the shape of a trend, not RISIO.ME data.