For creator programs

Brief creators on trends before the brief goes stale

A creator program brief takes time to approve, and more time to film. By the time it goes live, the trend behind it has peaked. RISIO.ME shows what is taking off in your niche on TikTok, Instagram and Threads early, so the brief starts while the trend is still rising.

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How it works

  1. 01

    Set up the program's niche

    Add the themes your creators cover, one project per program or product line.

  2. 02

    Catch trends while they rise

    RISIO.ME surfaces the rising posts with their likes, comments, reposts and how fast they gain traction, as often as every 6 hours.

  3. 03

    Brief from the source posts

    Put the rising posts in the brief, or attach a PDF report (from Radar up), so creators see exactly what is picking up.

Where the brief lands on the trend*

Approval and filming eat days. A brief that starts early in a trend still lands near its peak. One that starts at the peak lands after it.

What a creator brief needs

  1. 01

    The source posts

    The rising posts behind the idea, each linked, so creators see the real thing.

  2. 02

    The angle

    One sentence on how the brand fits the trend.

  3. 03

    What is open

    The parts creators can change: setting, voice, hook.

  4. 04

    What is fixed

    Product claims, disclosure and anything legal needs.

  5. 05

    When to post

    A date while the trend is still climbing, not a month out.

Frequently asked questions

Does RISIO.ME find or vet creators?

No. It shows the trends to brief creators on. Finding, vetting, contracting and paying creators stays with your team and tools.

How early will I see a trend?

Trends refresh every 24 hours on Echo, 12 on Radar and 6 on Locator. That is usually well before the trend peaks.

Send creators a brief that is still fresh

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* Illustrative example: the chart shows the shape of a trend, not RISIO.ME data.